Our Mission
The designs by Josepha Guillaume came forth from a message of a Horse First Approach
The story behind the brand
Do you remember the yellow vest protests, all around the world?
The so called #yellowvestrevolution?
The demand for economic freedom and self governance, needed to be able to live free and be able to develop and arrange one’s life as one sees fit?
Imagine for a moment, if horses set up such a movement.
What would they demand?
They would simply ask to be able to live #speciesappropriate and be trained via #positivereinforcement.
This movement became known as the #yellowhorserevolution!
Every purchase will also support the Dutch Horse rescue and shelter 'Horses Need Help'
For every sale, we will donate a small portion of the revenue to this shelter.
Josepha has been supporting the shelter, that is set up and run by Josepha's close friend Petra in 2007.
She has been donating small amounts, every month since the beginning. She has done benefit clinics, donated means and products during all this time.
The shelter however, where around 21 senior, disabled and injured horses are cared for, mostly be Petra alone, is always short on funds.
I hope that you will buy many of our #YHR products, so Petra will finally receive all the financial back up she needs!
If you would like to donate anyway (however small!) click on the DONATE button please.
About Josepha
Josepha has been working on and fighting for Horse Welfare for 3 decades. As a rescuer, trainer, instructor, author and designer. When she first introduced her design classical dressage bitless bridle, the soft cavesson, in 2004 via the world's first bitless tack shop Equihof, her designs revolutionized the classical dressage scene. Help Josepha help horses, by simply shopping at #YHR!
